Growth Hacking

Growth hacking,,,Systems

Innovative growth techniques can be leveraged in eCommerce to deliver more value to the end customer and ultimately, increase revenue.

  • A data-driven process of rapid experimentation across marketing channels and product development to identify the most effective and efficient ways to grow a business.
  • It involves cross-functional teams and constant iteration with a focus on attaining and retaining customers, engaging them, and motivating them to come back for more.
  • A key element of growth hacking is employing strict processes and systems with a laser-focus on a ‘north star metric’ which measures value delivery to the end-user.